A one-year post-graduate diploma course in Advertising & Public Relations in JIMMC addresses the growing demand for professionals in the Advertising and PR industry. Most of JIMMC’s Ad/PR department alumni hold positions of leadership in the Ad world, corporate sector and PR industry today. Opportunities in this field can be accessed from the fact that no business across the world can run without Advertising and Public Relations. Diploma in Advertising & Public Relations from JIMMC will enable you to land jobs in the Advertising Agencies, PR Agencies, Event Management Companies. On the client side, the student can be employed in Account Planning, Client Servicing, Creative, Film Making, Media Planning & Operation, Public Relations and Event Management.Course Outline
The course enables the student to compete successfully in the job market and to step directly into a career as a print journalist or a content writer/developer/editor. You can work for Magazines, Journals, Newspapers and Websites. As a content writer you can work for all type of companies for their business/product/services brochures, promotional write-ups, press releases, content coordination for media and content for web.
Vox Pop, Ad Brief, Advertising Strategy, Creative Strategy, Print AD Scripting & Ad Design, Radio Scripting & Recording, TV Commercial Scripting & Shoot & Final Edit, OOH Concept & Design, Media Strategy,
PR Strategy, PR Releases, Event Strategy, Event Management, Event Execution
Brand Logo Design, PRINT Ad Copy Writing, Print Ad Design, OOH Design, Scripting for TV Commercials, TV Commercial Writing Style, TV Commercial Storyboarding, TV Commercial Shoot, TV Commercial Characterisation, TV Commercial Story Play, Graphics, After Affects, Music,Voice Over, Video Editing (Final Cut Pro Tool), Scripting for Radio Commercials, Radio Commercial Jingle/ Story Line Style of Writing, Radio Commercial Recording, Voice Over, Final Radio Commercial EditDocumentary (Pre Production to Post Production) Short Film (Pre Production to Post Production)